Twitter now has a new policy that will remove photos and videos of people that are posted without their permission. While this policy has received backlash for many reasons, including prohibiting documentation of police brutality, it also poses a threat to musicians and content creators.
The new rule states that when Twitter is notified by anyone claiming they didn't agree to having their picture shared, the platform will remove it. While the policy maintains that images showing public figures shared in the public's interest will be left on the app, many users do not have faith that this will be the case.
What Does This Mean For Artists/Creators?
Musicians and creators that conduct challenges for their music or work could have this content taken down at any time. For example, if you have called upon several people to perform dance challenges to your music or produce content for your artwork, Twitter can remove these images from their platform if the person in the image objects. Music videos that feature other people alongside the artist are also at risk of being taken down.
What Can Be Done?
As of now, the policy does not outline what can be done if the content is removed for this reason. However, an appeal policy is available for locked and deleted accounts. If your content is removed and it results in your account being disabled, you may appeal this decision.
To avoid the removal of your content, make sure that you tag everyone you can who are featured in the videos or photo. Also, let them know and see the content before you post it. Having their approval of how they are depicted will lessen the chances of them asking Twitter to take it down.
The policy is still in its infancy and comes as the platform experiences a shift in leadership. As more changes are revealed, we'll be sure to bring you the latest.
Blogged by @cakedupdrippedout