In today's social media age, being "canceled" can be detrimental to your career, especially as an indie artist. For some artists, there is no coming back once fans turn their backs on you. For others, being canceled can actually help you tremendously. Nevertheless, you can never be sure how this will turn out for you.
Getting canceled occurs when your fans decide to stop supporting you. This can result from harmful comments and actions, going after a large fanbase (such as The Barbz), or working alongside problematic artists. Being canceled can result in a decrease in streams, video views, and overall engagement. One more famous example of this was the Chris Brown drama of 2009 when he got into a highly publicized domestic dispute with his then-girlfriend Rihanna. He was exiled from the industry for several years before redeeming himself during a powerful tribute to Michael Jackson during the 2010 BET Awards. However, Chris is a superstar. A new artist may have a much harder time bouncing back.
Let's go over a few tips to get back in the public's good graces if a cancellation occurs.
Acknowledge the outrage. Never ignore your fans and their concerns. Even if you do not have a proper apology written, let them know that you see them.
If the cancellation came as a result of a harmful joke you might have made, clarify what you meant. Let your fans know that you did not mean any harm.
Saying sorry can go a long way, especially when you mean it. Show remorse and demonstrate changed behavior. You may not have meant to offend anyone, but it is important to understand why they are offended and express empathy if you did.
While getting canceled does not always stick, some artists suffer greatly if fans permanently discontinue their support. Try bypassing this altogether by avoiding controversial topics (politics, etc.), avoiding slurs that demean marginalized people, and expressing your opinions in a way that does not put down anyone or anything.
As someone with a platform, you'll need to watch everything you say and do. Being conscious of your words and actions pays off.
Blogged by @cakedupdrippedout